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Greg Guidotti ‘88: A St. Luke's Alum Shines in the Super Bowl Spotlight
Greg Guidotti, a graduate from the Class of 1988 and Chief Marketing Officer at Ferrara, is poised to make a memorable mark on this year's Super Bowl stage.
Greg currently resides in Wilmette, Illinois, with his wife, Paige, and their three kids, Thomas, Peter, and William. His journey from the Hilltop to the Super Bowl is an inspiration for current and future students alike, reminding us of the limitless possibilities that await those who embrace their "Big Self".
Growing up in Stamford, Greg's years at St. Luke's laid the foundation for a career marked by servant-based leadership and a focus on community. Reflecting on his St. Luke’s experience, Greg shared:
“St. Luke’s is foundational to who I am today, from the caliber of the education to the incredible teachers and close friends with whom I still stay in contact today, 36 years later. I have also lived, and taken to heart, the words above the door throughout my career – “Enter to Learn, Go Forth to Serve.” I am who I am today because of St. Luke’s.”
Growing up in Stamford, Greg's years at St. Luke's laid the foundation for a career marked by servant-based leadership and a focus on community. Reflecting on his St. Luke’s experience, Greg shared:
“St. Luke’s is foundational to who I am today, from the caliber of the education to the incredible teachers and close friends with whom I still stay in contact today, 36 years later. I have also lived, and taken to heart, the words above the door throughout my career – “Enter to Learn, Go Forth to Serve.” I am who I am today because of St. Luke’s.”
After graduating from Bates College with a BA in English & Spanish and later earning an MBA in Marketing from the University of Connecticut, Greg quickly found himself at the forefront of the advertising world.
With over 25 years of experience spanning domestic and international markets, Greg's professional trajectory is a testament to his unwavering commitment to excellence. From his early days at Grey Advertising to his tenure at Kraft Heinz, Greg has steered some of the most beloved brands in the industry, like Oscar Meyer, Lunchables, P3, Kraft Macaroni & Cheese, Velveeta Shells & Cheese, Stove Top, Capri Sun, Kool-Aid, Post Cereals, Duracell Batteries, and Gevalia Coffee.
Today, as the Chief Marketing Officer at Ferrara, Greg is shaping the future of sugar confections, overseeing iconic brands such as Trolli, SweeTARTS, Black Forest, Lemonheads, and Nerds. His dedication to innovation and consumer engagement continues to drive Ferrara's success, captivating audiences far and wide. Recently, Ferrara unveiled its highly anticipated Super Bowl ad with a teaser video featuring actress and artist Addison Rae. In an interview with Forbes, Greg described the ad as a “celebration of the brand”, and an opportunity to introduce a new Nerds character.
Keep an eye out for Nerds during the big game this weekend!
St. Luke’s School is a secular (non-religious), private school in New Canaan, CT for grades 5 through 12 serving over 40 towns in Connecticut and New York. Our exceptional academics and diverse co-educational community foster students’ intellectual and ethical development and prepare them for top colleges. St. Luke’s Leading with Humanity curriculum builds the commitment to serve and the confidence to lead.
